The future of television
TV is a major part of our lives. We gather around our big screens to watch big shows and big events. Yet somehow, ther overall experience to TV has continued to stagnate. Until now. It all starts by recognisisng that apps are the future of television. Tastemade,1 Qello concerts, MLB. TV Premium,2 YouTube - apps are quickly becoming how we watch today. The new Apple TV is built around this version - with a new operating system called tvOS and innovative ways to cnnect with your screen. This is the new Apple TV. This is where television is headed.